Back In 2001, Bulgari formed an alliance with Luxury Group – the Luxury Division of Marriott International to start their luxury hotel brand, Bulgari Hotels & Resorts. The partnership sums six locations in its portfolio to date. Bulgari presently has hotels in Milan, London, Shanghai, Bali, Dubai and Beijing.
The luxury Italian Powerhouse, which is part of the LVMH group of brands, is now preparing to open 15 new hotels in three major cities by 2022, Paris in 2020, Moscow 2021 and Tokyo 2022.
Bulgari has seen massive growth with each area of their business. In 2017, for their watch division, Bulgari launched several new highly successful models, including new ladies’ watches Serpenti, B.Zero1 and Diva, as well as the new Octo models for men.